Post Graduate Program in Digital Marketing
The Digital Marketing program is designed and aims in transforming you into a complete digital marketer with vast knowledge across the domain. By pursuing this course, you will be able to fasten your career by gaining advanced knowledge in Social Media, Web Analytics, SEO, and PPC. You will also get an extensive project experience throughout this course. It will be easier for you to manage and strategize digital marketing initiatives. Digital Marketing course includes these techniques.
What is Digital Marketing?
Any marketing effort that is online or web-based is Digital Marketing focusing on channels such as SEO, email, PPC, web designing, etc.
What is the course duration of Digital Marketing?
Course in Digital marketing takes 12 months. There are instances when the duration of the course can extend, but it purely depends upon the candidates.
What will I learn by the end of the course?
The course helps students to learn step by stepthe process of digital marketing. Students learn the following-
- Designing social media posts and ads
- Ranking website in Google's top search results
- Build and grow your YouTube channel and earn via it
- It prepares you for more certifications
- It teaches you to generate online leads from your website
- And many more
What is the work of a digital marketer?
Digital marketer is a digital marketing professional responsible for developing, implementing and managing the marketing campaigns of the company via techniques such as social media, email, SPO, etc.
How is digital marketing beneficial?
It is by Digital Marketing only that it is an easy task to approach the target audience and also it is cost-effective. The business of all the sizes is benefited by it as it gives access to the mass market. It also helps your product by giving it a global reach.
How often should we update our website??
Updating your website frequently is essential. Longer periods of updates and the absence of new content is reflective of poor performance. In such cases the performance of the website is questionable.
What is SEO?
SEO extends to Search Engine Optimization. It is a process that uses onsite and offsite techniques affecting the online visibility of a particular website in a web search engine's unpaid results.
What is the eligibility criterion for this program?
Generally, the Digital Marketing course does not need any specific eligibility criteria. You only need to have a graduation degree in order to pursue post graduate program in Digital Marketing course.
- Online Lectures 300